Futebol

INTRO

"Movimento por um Futebol Melhor" is a rewards program that offers discounts and prizes to football supporters who are affiliated to a team. As a redesign project, the design team along with the client and stakeholders had in mind simplicity and affordance concerns in mind in order to deliver a platform that explains the program rules as well as provide an easy to user signing flow.

movimentoFutebol-02movimentoFutebol-02
movimentoFutebol-03movimentoFutebol-03
movimentoFutebol-04movimentoFutebol-04
movimentoFutebol-05movimentoFutebol-05

agency

Ogilvy Brasil

Credits

Information Architecture: Igor Magrini
Experience Design Director: Pablo Moura

role

Visual Design, Interaction Design